Flaneur - sleep easy

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What kind of materials are Flaneur sheets made of?

Flaneur is a Supima® certified brand of home linens. We use only 100%, DNA-tested Supima® cotton. Supima® cotton is the Extra Long Staple (ELS) Pima cotton grown in California and Arizona.


What do you mean, "DNA-tested"?

Everyone comes from somewhere, and your DNA maps that course from before you were born all the way up until right now. Cotton is no different, and we use advanced DNA testing to ensure we know our cotton's true story.

Two seemingly identical cotton fibers can contain differences only DNA test can see. DNA testing technology is applied to guarantee that Flaneur is using only 100%, Extra Long Staple (ELS) Pima Cotton, also called "Supima® cotton."

Often, in the textile supply chain, mass manufacturers mix or outright replace Supima® cotton with inferior cotton to lower the cost. Inconsistency in fibers or substituted cottons with shorter staples causes quality issues such as pilings, wreckages, serious shrinkage, etc. You won't get that here.


Why do you use Supima® cotton instead of Egyptian cotton?

Egyptian cotton is very well-known in today’s market--maybe too well known. Unfortunately, the use of “Egyptian cotton” on a label can often be misleading.

Egyptian cotton is not necessarily from Egypt, and actually, most of it is not. It is also difficult to gauge the quality level of “Egyptian cotton” because information on supply chains is often muddy and hard to track and there exists no organization or lab that can officially certify “pure” Egyptian cotton. In fact, most products that claim to be 100% pure Egyptian cotton simply are not.  

We needed a fabric option that was not only superior in quality and consistency, but could be scientifically proven as such.

That’s why we chose the Supima® cotton, not only because it’s the best long-staple cotton in the world, but also because it’s the only luxury cotton that can be scientifically licensed and certificated. Known as “the cashmere of cotton,” Supima® cotton is a single origin cotton grown only in Arizona and California.

To prove it, we had a lab DNA test our cotton, so we could proudly, confidently, and accurately boast “100% pure Supima® cotton” on all of our products. We know we’re giving our customers unmatched softness, smoothness, breathability and sturdiness.


What is the thread count of your sheets? 

Every Flaneur sheet is a sateen weave that plays up the natural sheen of the cotton and gives it a feel like silk. 

Every Flaneur sheet is 400 thread count. That means in an square inch of fabric, there are 200 horizontal threads and 200 vertical threads.


Why don’t you use a higher Thread Count on your sheets?

This is a bit complicated, but we’ll try to give the simplest answer. Thread counts higher than 400 don’t necessarily mean they are a higher quality fabric--in fact, the process used to increase thread counts actually result in sheets that are denser, less breathable, and often sandpaper-like in feel.

In order to get 800 or 1,000 thread count, the weavers need to increase the number of pick in every thread - for example, using 6-pick threads as 1 vertical thread and 4-pick threads as 1 horizontal thread to weave into the fabric. If the number of the plied threads are 100 in each direction, then they can boost their TC but it is not a “true” number.

That is why the high TC fabric is usually much thicker and way less breathable. The more picks they add in each direction, the looser the fabric weaves and the more likely the change for pilling.  

The high TC is simply used to trick people into thinking they are buying highest quality products, while the manufacturer is actually skimping on the cost of production. It takes much more time and thus money to weave single-pick fabric than multiple-pick. Also consider that the whole concept of “thread count” is actually unique to marketing in the United States, and not used at all in Europe or Asia. It’s a sales technique that is misleading and unnecessary.

In contrast, Flaneur uses maximum thread number in each direction (200) and weaves them single-pick in both direction, at a much higher cost. The fabric is very intensely woven while extremely breathable, like a living plant. Also, there is no pilling and nearly zero shrinkage & wrinkle. It’s a sheet made to treat and last.


What is pre-wash?

Sheets are washed twice with enzymes and a softener, which act kind of like when you use conditioner while washing your hair. Untreated threads can be a little rough - imagine tiny, almost invisible feathers sticking out of them - so this process smooths out these rough edges and serves as a perfect finale for the premium weave construction.


What exactly is the difference between Flaneur white sheets and other white sheets?

Our Originals collection, including Baudelaire, Rodin, Debussy, and Proust, is actually a golden-white, with a visible natural sheen. We let nature do its thing, leaving out the optical white dyes that other manufacturers use (Ewww). Our sheets are naked and pure, and after one touch you will understand why Supima® is known as "the cashmere of cotton."


Why do you use the zipper instead of button to seal the duvet cover? What is special about your zipper?

It was not a decision we made lightly. We visited countless home linen stories, and put on hundreds of zippers and buttons through their places. We even asked over 200 people in person and online to give us their preference between the two. In the end, we concluded that people liked zippers, and no one in the world makes better ones that RIRI.

The reason was simple: Everyone has experienced to struggle of wrestling to pull on duvet cover, and ending the process with hard-to-match up buttons and buttonholes is one chore too many.

Of course, people are initially hesitant about zippers because they think they look cheap--but Swiss manufacturer RIRI is renowned for its high-end luxury zippers. Think about the difference between a zipper on a cheap plastic coverall versus the zipper on a Prada bag. We are proud to say that Flaneur is RIRI’s first bed linen partner.

RIRI manufactures their zipper sliders whole, rather than in two parts--ensuring they won’t break, snag your finger, or get stuck. Ever.

What type of sewing thread are you using?

We are using 100% Lyocell thread from Germany. With more than 150 years of experience in thread making, the family-owned factory produces the best thread in the world.

We use Lyocell thread for two reasons. First, Lyocell is made from 100% natural wood pulp that can be perfectly dyed with the Supima® cotton fabric. Second, this Lyocell thread is completely biodegradable. We want our sheets to look good...and do good.


What is French seam? Why is it so good?

A French seam is a technique in which the raw edges of the fabric are enclosed for a neat finish. It’s often used on delicate fabrics and prevents unraveling. The construction of a French seam provides a clean, finished, professional look to the inside of the garment. Not a single thread head will come off from either use or washing, and there will be no mess visible on either side of the fabric.

Because we believe that the best design has no reverse side.


I found a vertical seam on each corner of the fitted sheet. What is that used for?

You are so observant! Thank you for pointing it out. This is one of our designs hand-sewn by our tailors. It’s added to seamlessly cover the mattress, each corner of which is in a little round shape instead of being sharp. It makes your fitted sheet really fit and, more importantly, stay put.


How about the supply chain of Flaneur? Where are Flaneur sheets made?

A flaneur sheet is a flaneur herself. She travels extensively. We pride ourselves on our close partnership with legendary manufacturers around the world. Instead of relying on one single factory to manage the entire supply chain(, which usually results in lower cost but inferior choices), we step up to personally hand pick all materials and accessories, choose every vendor, and select each component thoroughly and responsibly.

The Supima® cotton is single-origin, from Arizona and California. The fabric is woven in a Supima® licensed mill in the middle of China. The completely disposable sewing thread is from Germany. The zippers are made in Switzerland. Tailors in Shanghai with thousands of years of family tradition behind them sew the sheets together with amazing handcrafted details. Lastly, the sheets arrive in L.A. to be dyed and washed.





Are Flaneur sheets cold for the winter?

The simple answer? No.

And are Flaneur sheets hot for the summer?

Once again: No.

You see, Flaneur sheet breathes like a living plant. In the winter, the single-pick, single-ply sateen sheet cuddles you. It's so soft that it falls along with the contours of your body. The only problem is that the cold weather makes it a little mischievous - some mornings it will simply refuse to let you up. Just go with it.

In the summer, the light and smooth sheet is like a feather on your body. Just enough to come between you and the cool breeze of your air conditioner. You'll float in perfect ease and harmony like a fish in a lake.


Do Flaneur sheets smell?

Let's see. Nope!


Are there any chemical residue on Flaneur sheets?

Not at all.




Can I dry clean the sheets?



What is the right way to wash and dry and the sheets?

You can always refer to the care instruction label. But basically you want to wash dark colors separately from the light colors. You want to wash them in cold water. you also want to tumble dry them at low temperature.

We also suggest that you take sheet out of the dryer immediately after the cycle ends. Flaneur sheets wrinkle much less than other sheets because of the premium weave construction, but if you want to keep them in the perfect state, take them out sooner.


Will Flaneur sheets shrink after wash?



My Flaneur sheets wrinkle, what should I do?

Again, Flaneur sheets wrinkle a lot less than others. But should she find herself caught up in an errant bath towel or unruly sweatshirt in the dryer, massage her with an iron on a low setting.


Will the color of Flaneur sheets fade after wash?

No. But they may change very slightly over time in a good way. 

For example, the Originals collection may begin to show an off-white shade after 3 or 4 years. Since we didn't add any chemicals to affect the molecules of the cotton, those molecules react to the oxygen, the water, and your body. It's like fall foliage changing colors, only 10 thousand times slower. And you'll enjoy the subtle change.

The same is true of the sewing thread and the edges of your sheets, which will fade every so slightly and naturally. It's part of the natural beauty of garment dye. It keeps the color "alive," so it develops some patterns or motifs when you spend a long time with it. It's also what happened to all 100% natural materials, like linen, cotton, rose, your hair...




Can I touch the sheets before I make the order?

Hmm... yes and no.

For now we are online only, so we don't have a public showroom to accommodate you yet. But don't worry. It's highly unlikely that people don't like what they receive. After all, Flaneur gives you everything you want and everything you deserve: soft, smooth, crispy, durable, light, personal, modern...

But if you find yourself in New York, visit us in person and we'll happily let you feel our sheets!

If you’re outside of the New York city, no worry, contact us to ask for a cotton swatch.


How can I tell whether the color on the sheets will be the same one I see on your website?

The color we upload is identical to the color on the cotton swatch.


Do you offer any discounts?

No. But in some circumstances, such as an item being backordered, we may waive the color customization fee.


Can I buy the sheets by piece instead of by set?

Yes. Rodin, Debussy, and Proust are all individual sheets. Camus and Rodin are separate duvet covers. We don't allow you to customize just one sheet, because we think it takes too much water and other valuable resources.

But if you want to order multiple pieces, e.g., a flat sheet, a fitted sheet, and a duvet, feel free to contact us to see if we are able to customize them for you.

Write to support@hiflaneur.com.


Why can't I buy the customized sheets by piece?

Kindly refer to the answer above.


How can I order the customized color for my sheets?

Select "Matisse," "Camus" or "Rodin," then pick a color from the color palette we offer. We carefully match the palette with the current season in the hopes that each color in the palette suits your mood and unleashes the creativity and the passion in you. Most colors are neutral, understated, modern. They should go well with pretty much every bedroom. Occasionally, we can't help tossing an unorthodox or poppy color there. It's pleasant surprise for Flaneur fellows.

If you do have a color in mind that you want to spread on your sheets, feel free to send us some images for reference. It's highly possible that we can do it for you exclusively. We may even collect this color to our palettes, named after you. You never know!

Write to support@hiflaneur.com.


How much will I be charged by requesting the customized color for my sheets?

$35 only!


How long does it take for me to receive my sheets in customized color?

In two weeks only!!!


Do I need to pay the tax?



What is the payment method on Flaneur?

Visa, Master, Paypal, American Express, Discover... Look at icons included in the footer area.




Do I need to pay for the shipping?

No. We offer complimentary shipping and returns on all U.S. orders.


Can I make order if I'm outside of United States?

Absolutely! We'll contact you regarding the shipping once we see your oder come in!


What if I want it shipped to me faster?

Our free shipping service covers the ground shipping only. If you can't hold it or if it's a last minute gift, write to support@hiflaneur.com. We'll take care of your request ASAP.


  • Returns and Exchanges

    Do you allow for returns?

    Yes! You can always return any piece from our original collection within 15 days after delivery. We’ll fully refund you after we receive the returned items.

    Unfortunately, we can’t say the same for custom-colored items. Although we can’t refund your money, we can exchange the item for store credit. You’re free to use the credit to buy anything else from Flaneur website. This must also be done within 15 days after the delivery of your custom items.

    Oh, and the shipping of returned items is always on us! Please kindly contact us before shipping the item, so we'll prepare in advance to speed up the refund process!


    Do you allow for exchanges?


    Please contact us to initiate an exchange within 30 days after the delivery. We will send out the new item or items you require and refund any price difference once we receive the original item back. Please note, you still need to wait 7 days for the new item to ship in the case of customized pieces.